Montgomery County movie theaters have remained almost entirely dark since the County lifted the ban on movies, primarily due to the County banning the sale of food and drink at cineplexes to ensure patrons do not remove their masks indoors. AMC has been the only chain willing to reopen its two Montgomery County locations so far, somehow affording to do so while forgoing the concessions sales where theaters make most of their profits. Now, Regal Cinemas is either going to accept that scary revenue picture, or the chain is gambling that the ban might be lifted a month from now.
Regal Cinemas Germantown is now scheduled to reopen on May 14, 2021, the company has announced. A week later on May 21, Regal Cinemas Rockville Center in Rockville Town Center and Silver Spring Majestic & IMAX in downtown Silver Spring will reopen.
The announcement notes, however, that these dates could change depending on "unique circumstances" at each location. We will find out soon enough if a ban on food and drink concessions is a "unique circumstance," or if the chain has simply agreed to accept a low-or-no profit operating mode.
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